Privacy Policy
Last updated: June 2026
Who we are
Upscale Commercial is a digital marketing agency based in Hull, East Yorkshire, UK. We provide web design, SEO, Google Ads and related services to local businesses and SMEs.
Contact: hello@upscalecommercial.co.uk | 07943 751 023
What data we collect
We collect personal data when you:
- Submit an enquiry or audit request form (name, email, phone, business name, website URL)
- Email or WhatsApp us directly
- Browse our website (anonymised analytics data via Google Analytics, if you consent)
How we use your data
We use the information you provide solely to:
- Respond to your enquiry or deliver the service you requested
- Send you your free website & SEO audit
- Contact you about your project
We do not sell, rent or share your personal data with third parties for marketing purposes.
Legal basis for processing
We process your data under legitimate interests (to respond to business enquiries) and consent (for any marketing communications, which you can withdraw at any time).
How long we keep your data
We retain enquiry data for up to 2 years. If you become a client, we retain relevant project data for up to 6 years in line with UK financial regulations. You can request deletion at any time.
Cookies
Our website uses essential cookies to function correctly. With your consent, we also use Google Analytics to understand how visitors use the site. You can manage cookie preferences using the cookie settings link in our footer. No cookies are set before you consent.
Your rights
Under UK GDPR you have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Object to or restrict how we process your data
- Withdraw consent at any time
- Lodge a complaint with the ICO at ico.org.uk
To exercise any of these rights, email us at hello@upscalecommercial.co.uk.
Third-party services
Our website may use the following third-party services, each with their own privacy policies:
- Google Analytics (traffic analytics)
- Google Tag Manager
- Google Fonts (font delivery)
Changes to this policy
We may update this policy from time to time. The date at the top of this page reflects the most recent revision. Continued use of our website constitutes acceptance of any changes.